Are you getting what you are paying for?

I’m sure you have heard the phrase “you get what you pay for.” But what if you don’t? Are you getting what you pay for with your bookkeeper?

When I meet with potential clients I know that the first thing that they want to ask is how much I charge so I try and get that on the table early in the meeting. As soon as I tell them my rate I know what the next 2 questions that they want to ask will be……”why is her rate so low? What kind of work am I going to get for that?” I then feel like I have to dig myself out of a hole to prove that they are going to get the best service and the most accurate books when everyone around me charges double or quadruple what I charge.

My rate is low intentionally and here is why. My clients are small businesses. Some are just starting out, some have been in business for a while, and some are well established. What they all have in common is that they are trying to keep costs low in order to be profitable or just stay afloat. That doesn’t mean that they don’t deserve to have a great bookkeeper.

My experience and qualifications are as good (or better) than my competitors but my passion is watching a small business grow and helping small business owners realize their dreams. I want to be there at the beginning when the business is new and the path is uncertain as well as when things are going great and the money is rolling in!

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